The Professional Cost of Social Media Misinformation: Why Getting Your Facts Straight Matters

Just over half of U.S. adults¹ (54%) say they at least sometimes get news from social media, making every post a potential source of information for hundreds or thousands of people. When professionals share unverified information, they're not just making a personal mistake—they're contributing to a systemic problem.

86% of consumers say authenticity influences their decision to support brands.² When you post misinformation, you damage your credibility with colleagues, clients, and your broader professional network.

Here's the uncomfortable truth: adults are actively contributing to the spread of false information.